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Luxury Attitude Academy

The first internationally recognized and certified 
program in the luxury field.

At LBI, we are convinced that SERVICE is at the cornerstone of the client experience and contributes directly to higher performances.

The Luxury Attitude Academy delivers the necessary soft skills to interact with a demanding clientele. Its eye-opening solution focuses on providing the adequate luxury service mindset.

Our unique learning program ensures a unified quality of service among your team and provides you with the required monitoring tools.

Luxury Attitude Academy


The Luxury Attitude Academy consists of 12 learning sessions that blend fiction and education. Each episode covers a specific topic related to the Excellence of Service and places the learners into real-life situations.

The platform offers a comprehensive pedagogic approach with specific features designed to maximize the training results and increase the impact on the learners.

Luxury Attitude Academy
Unique Pedagogy

The unrivaled structure of the training allows a complete immersion in the world of luxury. Each episode sheds light on a specific topic related to luxury service and provides your team with valuable and distinctive knowledge from internationally recognized experts. All the topics covered in our program are intertwined, which makes the learning both appealing and addictive.

1. The Brand Promise

What if everything began with a promise ?

Francois Delahaye

Dorchester COO & GM of Plaza Athenee

Luxury Attitude Academy
Watch – Learn – Act

Luxury Attitude Academy

The Luxury Attitude Academy is a truly comprehensive training program
with 93 modules, videos, audio files, and interactive activities.

At LBI, we consider that your team must be recognized for their efforts to completing the first internationally recognized certified program in the field of Luxury.

For this very reason, the learners receive their Luxury Attitude Certificates upon completion of all modules and the 4 validation quizzes.

The 3 levels of certifications allow the managers to assess the performance
of each member of their team.

3 levels of certification
based on individual performances

Certified (80-89%)

Club Excellence (89-99%)

Club 100 (100%)

Luxury Attitude Academy
How we work with you

At LBI, we believe that training, even in its online form, should answer
 the specific needs of our clients and provide added-value.

Thus, we provide several options to deploy the Luxury Attitude Academy
 as a comprehensive training solution to master the luxury service mindset
 and improve the client experience.

Luxury Attitude Academy
The Community of Certified Professionals

8,000 Luxury Professionals
Certified Worldwide

The Luxury Attitude Academy is the fruit of years of expertise and experience concentrated on one cutting-edge platform designed to raise Quality of Service and improve Business Performances through Client Enchantment.

Today and along with our partners, IFG Luxury Attitude, we are proud to say that 8,000 individuals from various industries and geographic zones have received their Luxury Attitude Certificate.

Since the launch of the Academy in Korea during the second half of 2018, about 1,000 learners have received their certification and continue to be excellent ambassadors of the brands they represent.

Luxury Attitude Academy Testimonials

Luxury Attitude Certified

Our consultants are here to help you achieve your goals. Don’t hesitate to send us an email, or give us a call.


Free Consultation