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• 9 Marketing & Communication
  Space Visual Strategy Writermaster

  Date Created Posted On Jun 21st, 2019 search   120

  There is a Korean proverb that explains why we need to do a visual merchandising strategy (VMD) in a sympathetic way.
• 8 Marketing & Communication
  The Game of Luxury Brands Begins at Digital Era Writermaster

  Date Created Posted On Jun 18th, 2019 search   127

  Former Burberry CEO Angela Ahrendts launched a Burberry digital world in 2006. Burberry's digital transport reached the peak in …
• 7 Marketing & Communication
  Space Composition Strategy of Retail Stores Only Specialists… Writermaster

  Date Created Posted On Jun 18th, 2019 search   107

  How can you divide a store sections by its expressive features? Retail stores are divided into special zones according to the…
• 6 Marketing & Communication
  Understanding of Visual Merchandising WriteraSheUm

  Date Created Posted On Dec 13th, 2018 search   212

  As shown in its concept, the fundamental purpose of VDM is to maximize product sales and profits.Thus, VDM experts always manage t…
• 5 Marketing & Communication
  The Origin of Visual Merchandising WriteraSheUm

  Date Created Posted On Mar 25th, 2019 search   153

  What is the origin of VMD?Those who are interested in VMD might have asked oneself such a question.VMD는 어떻게 유래하게 되었을까?VMD에 관심있는 사람…
• 4 Marketing & Communication
  Development of Visual Merchandising in Korea WriteraSheUm

  Date Created Posted On Dec 13th, 2018 search   192

  Not many of VMDs (Visual Merchandiser) know the beginning and development of VMD in Korea.VMD first started and systemized in Amer…
• 3 Service Excellence
  6 Megatrends Taking Cosmetic Brands to the Next Level WriteraSheUm

  Date Created Posted On Dec 13th, 2018 search   129

  Often qualified of VUCA, short for Volatility, Uncertainty, Complexity, and Ambiguity, the world in which we live, changes at an a…
• 2 Leadership & Management
  Retail Has Never Been So Exciting WriteraSheUm

  Date Created Posted On Mar 25th, 2019 search   140

  If in-store shopping still represents a huge majority of sales transactions, online shopping gains weight in every industry.A new …